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Five areas where we need to build clarity and increase confidence (and practical tips for getting there!): Ask yourself the following questions:
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What are my unique strengths and value propositions?
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Think of the experiences you’ve had that differentiate you from others
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Leverage your strengths and uniqueness (check out Episodes 88 & 77 for more info)
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Who should I trust? Where do I begin?
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Explore the success stories of industry leaders whom you can learn from
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Follow podcasts, books, and blogs of mentors. Three favorites of mine are Amy Porterfield’s Online Marketing Made Easy, Jeff Walker, and Brendon Burchard (look for free content first!)
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How do I get clear about who I want to work with?
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Begin by working with a variety of clients
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Think about who you enjoy working with most and feel the most energized with
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How do I continue to build my reputation and credibility within my target population?
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Think about the systems and processes you use with clients
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Speak in the language of your clients
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How can I continue to build my tribe in my community?
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Focus on #’s 1-4 here
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Find what would be a good fit for communicating with your target population, like Facebook Live, Instagram stories, blog, YouTube videos, or LinkedIn (The key is consistency!)